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Explore economic trends, renter behavior, and industry news.

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Rent Growth: Winners and Losers

No longer lagging behind, the Midwest and Northeast are now fighting their way to the top of rent growth charts. How did they end up here, and what’s behind the cloudy outlook for the Sun Belt? Get an overview of the regional and market-level trends, including the top 50 metros.

Close-up of woman signing a lease

Resident Retention: 3 Tips to Renew More Leases

When renters decide whether to renew their lease, price is typically a top consideration. But with these tips, you can boost retention in your community without needing to have the lowest rents in town.

Renter survey with background of moving boxes

Renter Survey Reveals Accelerated Moving Schedules

What do renters want in their next home? Get the latest insights from a Q2 Apartments.com survey of 30,000 renters. From search tools to amenities, renters told us how they’re looking for an apartment and what factors would make them choose your community.

Digital media landscape

How to Reach Renters in Today’s Media Landscape

Today’s media landscape is evolving faster than ever. In this webinar, RPA, the advertising agency behind Apartments.com’s iconic Brad Bellflower commercials, breaks down how to reach renters and build meaningful connections.

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Highlights of NAA Apartmentalize 2024

Missed this year’s NAA Apartmentalize conference? Check out the highlights.

Woman browses directory of property management companies on Apartments.com

New Directory Helps Brand-Loyal Renters Find Your Communities

Did you know that almost 90 percent of renters want to know the brand behind their apartment community? A new directory from Apartments.com helps you build brand awareness for your management company and attract more renters to your properties.

Minutes with Marcia B. with Daryl Smith

Daryl Smith on Building a Brand Story

What drew this marketing leader away from public television to multifamily? Daryl Smith of KETTLER shares his customer-focused tips for creating an effective brand identity, and much more, in the latest episode of Minutes with Marcia B.

Leasing agent uses tablet to conduct virtual tour of apartment

Does Your Property Offer Virtual Tours? Why You Should Consider It

It’s not just a pandemic trend — over half of renters want to see remote touring options in their rental search. Learn the benefits for your leasing staff.

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7 Steps to Optimize Your Listings for Better Leads

Want to get higher quality leads from your listings? With these steps, you can boost the effectiveness of your advertising efforts.

Aerial view of Philadelphia cityscape

What to Expect at NAA Apartmentalize 2024

At this year’s NAA Apartmentalize conference, we’re showcasing the newest tools and tips to help multifamily advertisers like you succeed. But that’s not all — you’ll also have a chance to win $100,000. Don’t miss out!

Apartment building with "Now leasing" sign and upward arrows

Top 12 Multifamily Markets for Rent Growth in Q2 2024

These dozen major markets are outperforming the nation, with asking rents rising by twice or three times the national average in the second quarter of 2024. And bucking regional trends, it’s not just Midwest and Northeast markets that are topping the list this quarter.

Apartment building with green checkmark

9 Ways to Boost Your Property’s Curb Appeal

Is your property’s exterior turning off renters or drawing them in? Give your curb appeal a lift to catch the eye of your next residents.

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