Ford Factory Lofts
699 Ponce De Leon Ave NE,
Atlanta, GA 30308
$1,754 - $2,629 | 1-2 Beds
Located just a five-minute drive from Downtown Atlanta, Old Fourth Ward is an exciting neighborhood representing historic charm and modern sensibility. A haven for history buffs and urbanites alike, the O4W (as locals like to abbreviate it) employs smart city planning and creativity to maintain a close-knit community feel in this small piece of the Atlanta metropolis.
As the O4W's population grows, locals prefer to repurpose old buildings than to tear them down and erect sterile condos. Residents love the old-world feel and choose to build around it, reframing and refreshing their natural heritage. The best example of this phenomenon is Ponce City Market, a modern food hall and shopping center with offices and lofts in the historic Sears, Roebuck & Co. building.
In addition to its vibrant, urban vibe, Old Fourth Ward offers residents access to the Atlanta Beltline as well as the sprawling Historic Fourth Ward Park, Freedom Park, Central Park, and Piedmont Park. Old Fourth Ward sits in a central locale, with access to popular areas such as Virginia Highland, Inman Park, Sweet Auburn, Georgia Tech, Midtown, and Downtown Atlanta.
Getting around from O4W is easy with convenience to Freedom Parkway, I-85, and close proximity to MARTA’s Red and Gold lines via the North Avenue and Civic Center stations.
Ponce City Market is a neighborhood landmark
Sister Louisa's Church of the Living Room and Ping Pong Emporium is a neighborhood hotspot
Old Fourth Ward is famous for its restaurants
As of April 2025, the average apartment rent in Old Fourth Ward is $1,796 for a studio, $1,986 for one bedroom, $2,967 for two bedrooms, and $4,364 for three bedrooms. Apartment rent in Old Fourth Ward has increased by 0.6% in the past year.
Studio
575 sq ft
Average Sq Ft
$1,796/month
Average Rent
1 BR
735 sq ft
Average Sq Ft
$1,986/month
Average Rent
2 BR
1,146 sq ft
Average Sq Ft
$2,967/month
Average Rent
3 BR
1,736 sq ft
Average Sq Ft
$4,364/month
Average Rent
Very Walkable
out of 100 WalkScore® Rating
If you enjoy walking, you’ll enjoy renting in this area! It’s a very walkable neighborhood.
Good Transit
out of 100 TransitScore® Rating
The area around this property has good transit with many nearby transportation options.
Very Bikeable
out of 100 BikeScore® Rating
This area is very bikeable. You’ll find a variety of bike paths and lanes.
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† Our analysis of utilities, groceries, transportation, healthcare, home prices, and other goods and services is sourced from the Cost of Living Index, a respected benchmark published by the Council for Community and Economic Research (C2ER) that provides a thorough overview of living expenses across different regions.
Rent data is provided by CoStar Group’s Market Trend reports. As the industry leader in commercial real estate information, analytics, and news, CoStar conducts extensive research to produce and maintain a comprehensive database of commercial real estate information. We combine this data with public record to provide the most up-to-date rental information available.
Consumer goods, services, and home prices are sourced from the Cost of Living Index published by the Council for Community and Economic Research (C2ER). The data on this page is updated quarterly. It was last published in February 2025.