Merrill

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Merrill, WI Area Guide

Avg Rent

$997

Population

7,854

Renter Mix

38% Rent

Experience the best of small-town life in this charming riverside hamlet

Rural Small Town Historic River Parks Outdoors Affordable

Merrill is a small and fairly isolated city in north central Wisconsin on the banks of the Prairie River and the Wisconsin River. The city is home to a number of preserved historic buildings which are still in active use, including the magnificent Lincoln County Courthouse and countless vintage storefronts all around the Downtown area. Locals enjoy a wide array of options for enjoying their free time, from Lincoln Lanes and Sawmill Brewing Co. on the north side of town to the classic Cosmo Theatre on Main Street.

Numerous parks around town provide great opportunities to spend time outdoors with beautiful views of the rivers that flow through the city. The rental market in town tends to be extremely affordable, with options ranging from traditional apartments and houses to lofts inside historic downtown buildings.

Demographics

Median Household Income

$49,073

Average: $63,818

Education

1,054

Residents Have a Degree

Job Market

3,833

Workers Employed

Age Distribution
Get a sense of this area's population profile.

Median Age

43 Years

Largest Age Group

55-64 Years

Approximately 14% of Residents

Under 20

22%

Over 65

22%

Housing Distribution

Merrill has more homeowners than renters.

Renters
38%
Non-Renters
62%

Education Distribution

Review this city's overall education levels.

Bachelor's or Higher
12%
Other Education
88%

Rent Trends

As of May 2026, the average apartment rent in Merrill, WI is $997 for one bedroom, $1,167 for two bedrooms, and $1,669 for three bedrooms. Apartment rent in Merrill has increased by 1.0% in the past year.

Property Type
Average Rent
Average Sq Ft
Apartment
$997/month
675 Sq Ft
See Rental Market Trends in Merrill, WI

Getting Around

Fairly Walkable

Walkability

40 / 100

Very Drivable

Drivability

80 / 100

Fairly Bikeable

Bikeability

40 / 100

Schools

Bridges Virtual Academy

Public

Grades PK-12

731 Students

Prairie River Middle

Public

Grades K-8

593 Students

Prairie River Middle School

Public

Grades K-8

593 Students

Washington Elementary School

Public

Grades K-5

229 Students

Washington Elementary

Public

Grades K-5

229 Students

Bridges Virtual Academy

Public

Grades PK-12

731 Students

Prairie River Middle School

Public

Grades K-8

593 Students

Prairie River Middle

Public

Grades K-8

593 Students

Bridges Virtual Academy

Public

Grades PK-12

731 Students

Merrill High

Public

Grades 9-12

803 Students

Merrill High School

Public

Grades 9-12

803 Students

Merrill Adult Diploma Academy

Public

Grades 9-12

26 Students

Points of Interest

Shopping Centers

Parks and Recreation

  • Council Grounds State Park

Airports

  • Central Wisconsin

Top Apartments in Merrill

Houses for Rent in Merrill

Search Nearby Rentals

Methodology

† Our analysis of utilities, groceries, transportation, healthcare, home prices, and other goods and services is sourced from the Cost of Living Index, a respected benchmark published by the Council for Community and Economic Research (C2ER) that provides a thorough overview of living expenses across different regions.

Rent data is provided by CoStar Group’s Market Trend reports. As the industry leader in commercial real estate information, analytics, and news, CoStar conducts extensive research to produce and maintain a comprehensive database of commercial real estate information. We combine this data with public record to provide the most up-to-date rental information available.

Consumer goods, services, and home prices are sourced from the Cost of Living Index published by the Council for Community and Economic Research (C2ER). The data on this page is updated quarterly. It was last published in February 2026.

Demographic information comes from Neustar and combines detailed address data with U.S. Census and American Community Survey statistics to produce reliable local estimates.