Industry Trends

As you plan your marketing budget for next year, check out five tips to help you build the foundation for leasing success in 2027.

How do multifamily properties with under 50 units compete without big budgets or large teams? A recent survey by Apartments.com reveals how decision-makers for this segment make their properties stand out in a competitive market.

From social media to review management, multifamily marketers are making online reputation an essential part of their advertising strategy. Get the highlights from Apartments.com’s 2025 survey of multifamily advertisers.

In a new white paper, Apartments.com highlights 11 important trends that will define the industry in 2026. From the supply slowdown to high-tech solutions, here’s what to watch.

How are multifamily communities today building their advertising strategy? The latest survey from Apartments.com reveals the advertising decision-making of owners and operators of 16,000 properties and over 1.6 million units.

From walkable communities to more automation, expect to see these approaches gain steam heading into the new year.

What’s hot in the apartment design world? Explore these five trends this fall.

How are owners and operators advertising their properties under 50 units? Dive into the top takeaways from a recent survey from Apartments.com.

What are the biggest trends and priorities for renters and multifamily operators in 2024? From amenities to advertising, here are the top trends to look out for this year.