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  • Primary Photo - The Allure
  • Building Photo - The Allure
    Building Photo - The Allure
  • Building Photo - The Allure
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Contact This Property

Language: English

Open By Appointment Today

View All Hours Office Hours Monday - Friday, By Appointment Saturday & Sunday, By Appointment

The Allure media gallery Unit
call 540-726-6983
Floor Plan View Body
Virginia Campbell County Rustburg

The Allure

572 Pleasant Valley Hwy, Rustburg, VA 24588

Be the First to Rate & Review
Today
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540-726-6983
Property Management Company Logo
  • Monthly Rent

    $1,125 - $1,600

    Plus Fees

  • Bedrooms

    1 - 3 bd

  • Bathrooms

    1 - 2 ba

  • Square Feet

    764 - 1,214 sq ft

The Allure
Property Management Company Logo
Share Listing
Favorites

Free Rent for Two Months!

FOR A LIMITED TIME units have two months' rent free available to new applicants! Exclusions may apply.

Highlights

  • New Construction
  • Pool
  • Controlled Access
  • Walking/Biking Trails
  • Balcony
  • Property Manager on Site

Pricing & Floor Plans

filter results by bedrooms
1.1
Starting at $1,125 Plus Fees 1 Bed 1 Bath 764 Sq Ft
Matterport 3D Tour
9 Available units
Unit
Base Price
Sq Ft
Availability
Unit Details
  • Unit AL4-105
    price $1,125
    square feet 764
    availibility Sep 15
  • Unit AL4-104
    price $1,125
    square feet 764
    availibility Sep 15
  • Unit AL4-205
    price $1,125
    square feet 764
    availibility Sep 15
  • Unit AL4-204
    price $1,125
    square feet 764
    availibility Sep 15
  • Unit AL4-202
    price $1,125
    square feet 764
    availibility Sep 15
  • Unit AL4-305
    price $1,175
    square feet 764
    availibility Sep 15
  • Unit AL4-304
    price $1,175
    square feet 764
    availibility Sep 15
  • Unit AL4-302
    price $1,175
    square feet 764
    availibility Sep 15
  • Unit AL4-405
    price $1,175
    square feet 764
    availibility Sep 15

1.2
Starting at $1,125 Plus Fees 1 Bed 1 Bath 773 Sq Ft
4 Available units
Unit
Base Price
Sq Ft
Availability
Unit Details
  • Unit AL4-208
    price $1,125
    square feet 773
    availibility Sep 15
  • Unit AL4-310
    price $1,125
    square feet 773
    availibility Sep 15
  • Unit AL4-308
    price $1,125
    square feet 773
    availibility Sep 15
  • Unit AL4-408
    price $1,175
    square feet 773
    availibility Sep 15

2.1
Starting at $1,400 Plus Fees 2 Beds 2 Baths 1,097 Sq Ft
4 Available units
Unit
Base Price
Sq Ft
Availability
Unit Details
  • Unit AL4-203
    price $1,400
    square feet 1,097
    availibility Sep 15
  • Unit AL4-303
    price $1,475
    square feet 1,097
    availibility Sep 15
  • Unit AL4-403
    price $1,475
    square feet 1,097
    availibility Sep 15
  • Unit AL4-103
    price $1,475
    square feet 1,097
    availibility Sep 15

2.3
Starting at $1,400 Plus Fees 2 Beds 2 Baths 1,097 Sq Ft
Matterport 3D Tour
6 Available units
Unit
Base Price
Sq Ft
Availability
Unit Details
  • Unit AL4-106
    price $1,400
    square feet 1,097
    availibility Sep 15
  • Unit AL4-201
    price $1,400
    square feet 1,097
    availibility Sep 15
  • Unit AL4-306
    price $1,400
    square feet 1,097
    availibility Sep 15
  • Unit AL4-301
    price $1,475
    square feet 1,097
    availibility Sep 15
  • Unit AL4-406
    price $1,475
    square feet 1,097
    availibility Sep 15
  • Unit AL4-206
    price $1,475
    square feet 1,097
    availibility Sep 15

2.2
Starting at $1,450 Plus Fees 2 Beds 2 Baths 1,098 Sq Ft
2 Available units
Unit
Base Price
Sq Ft
Availability
Unit Details
  • Unit AL4-109
    price $1,450
    square feet 1,098
    availibility Sep 15
  • Unit AL4-108
    price $1,525
    square feet 1,098
    availibility Sep 15
2.4
Starting at $1,450 Plus Fees 2 Beds 2 Baths 1,118 Sq Ft
3 Available units
Unit
Base Price
Sq Ft
Availability
Unit Details
  • Unit AL4-309
    price $1,450
    square feet 1,118
    availibility Sep 15
  • Unit AL4-209
    price $1,525
    square feet 1,118
    availibility Sep 15
  • Unit AL4-409
    price $1,525
    square feet 1,118
    availibility Sep 15
3.1
Starting at $1,600 Plus Fees 3 Beds 2 Baths 1,214 Sq Ft
Matterport 3D Tour
5 Available units
Unit
Base Price
Sq Ft
Availability
Unit Details
  • Unit AL4-311
    price $1,600
    square feet 1,214
    availibility Sep 15
  • Unit AL4-307
    price $1,600
    square feet 1,214
    availibility Sep 15
  • Unit AL4-411
    price $1,600
    square feet 1,214
    availibility Sep 15
  • Unit AL4-407
    price $1,600
    square feet 1,214
    availibility Sep 15
  • Unit AL4-207
    price $1,600
    square feet 1,214
    availibility Sep 15

1.1
Starting at $1,125 Plus Fees 1 Bed 1 Bath 764 Sq Ft
Matterport 3D Tour
9 Available units
Unit
Base Price
Sq Ft
Availability
Unit Details
  • Unit AL4-105
    price $1,125
    square feet 764
    availibility Sep 15
  • Unit AL4-104
    price $1,125
    square feet 764
    availibility Sep 15
  • Unit AL4-205
    price $1,125
    square feet 764
    availibility Sep 15
  • Unit AL4-204
    price $1,125
    square feet 764
    availibility Sep 15
  • Unit AL4-202
    price $1,125
    square feet 764
    availibility Sep 15
  • Unit AL4-305
    price $1,175
    square feet 764
    availibility Sep 15
  • Unit AL4-304
    price $1,175
    square feet 764
    availibility Sep 15
  • Unit AL4-302
    price $1,175
    square feet 764
    availibility Sep 15
  • Unit AL4-405
    price $1,175
    square feet 764
    availibility Sep 15

1.2
Starting at $1,125 Plus Fees 1 Bed 1 Bath 773 Sq Ft
4 Available units
Unit
Base Price
Sq Ft
Availability
Unit Details
  • Unit AL4-208
    price $1,125
    square feet 773
    availibility Sep 15
  • Unit AL4-310
    price $1,125
    square feet 773
    availibility Sep 15
  • Unit AL4-308
    price $1,125
    square feet 773
    availibility Sep 15
  • Unit AL4-408
    price $1,175
    square feet 773
    availibility Sep 15

2.1
Starting at $1,400 Plus Fees 2 Beds 2 Baths 1,097 Sq Ft
4 Available units
Unit
Base Price
Sq Ft
Availability
Unit Details
  • Unit AL4-203
    price $1,400
    square feet 1,097
    availibility Sep 15
  • Unit AL4-303
    price $1,475
    square feet 1,097
    availibility Sep 15
  • Unit AL4-403
    price $1,475
    square feet 1,097
    availibility Sep 15
  • Unit AL4-103
    price $1,475
    square feet 1,097
    availibility Sep 15

2.3
Starting at $1,400 Plus Fees 2 Beds 2 Baths 1,097 Sq Ft
Matterport 3D Tour
6 Available units
Unit
Base Price
Sq Ft
Availability
Unit Details
  • Unit AL4-106
    price $1,400
    square feet 1,097
    availibility Sep 15
  • Unit AL4-201
    price $1,400
    square feet 1,097
    availibility Sep 15
  • Unit AL4-306
    price $1,400
    square feet 1,097
    availibility Sep 15
  • Unit AL4-301
    price $1,475
    square feet 1,097
    availibility Sep 15
  • Unit AL4-406
    price $1,475
    square feet 1,097
    availibility Sep 15
  • Unit AL4-206
    price $1,475
    square feet 1,097
    availibility Sep 15

2.2
Starting at $1,450 Plus Fees 2 Beds 2 Baths 1,098 Sq Ft
2 Available units
Unit
Base Price
Sq Ft
Availability
Unit Details
  • Unit AL4-109
    price $1,450
    square feet 1,098
    availibility Sep 15
  • Unit AL4-108
    price $1,525
    square feet 1,098
    availibility Sep 15
2.4
Starting at $1,450 Plus Fees 2 Beds 2 Baths 1,118 Sq Ft
3 Available units
Unit
Base Price
Sq Ft
Availability
Unit Details
  • Unit AL4-309
    price $1,450
    square feet 1,118
    availibility Sep 15
  • Unit AL4-209
    price $1,525
    square feet 1,118
    availibility Sep 15
  • Unit AL4-409
    price $1,525
    square feet 1,118
    availibility Sep 15
3.1
Starting at $1,600 Plus Fees 3 Beds 2 Baths 1,214 Sq Ft
Matterport 3D Tour
5 Available units
Unit
Base Price
Sq Ft
Availability
Unit Details
  • Unit AL4-311
    price $1,600
    square feet 1,214
    availibility Sep 15
  • Unit AL4-307
    price $1,600
    square feet 1,214
    availibility Sep 15
  • Unit AL4-411
    price $1,600
    square feet 1,214
    availibility Sep 15
  • Unit AL4-407
    price $1,600
    square feet 1,214
    availibility Sep 15
  • Unit AL4-207
    price $1,600
    square feet 1,214
    availibility Sep 15

* Price shown is base rent. Excludes user-selected optional fees and variable or usage-based fees and required charges due at or prior to move-in or at move-out.View Fees and Policies for details. Price, availability, fees, and any applicable rent special are subject to change without notice.
* Square footage definitions vary. Displayed square footage is approximate.

Fees and Policies

The fees listed below are community-provided and may exclude utilities or add-ons. All payments are made directly to the property and are non-refundable unless otherwise specified.

Pet policies are negotiable.

  • Dogs
    • Application Fee Per Applicant
      Max of 2. Up to two pets are permitted per unit. There is a $350 nonrefundable fee, and a $30 monthly rent for each pet. We have no breed or weight restrictions!
      $0
    0 lbs. Weight Limit, Pet interview, Spayed/Neutered
    Comments
    Up to two pets are permitted per unit. There is a $350 nonrefundable fee, and a $30 monthly rent for each pet. We have no breed or weight restrictions!
    Read More Read Less
  • Cats
    • Administrative Fee
      Max of 2. Up to two pets are permitted per unit. There is a $350 nonrefundable fee, and a $30 monthly rent for each pet. We have no breed or weight restrictions!
      $0
    0 lbs. Weight Limit, Pet interview, Spayed/Neutered
    Comments
    Up to two pets are permitted per unit. There is a $350 nonrefundable fee, and a $30 monthly rent for each pet. We have no breed or weight restrictions!
    Read More Read Less

Property Fee Disclaimer: Based on community-supplied data and independent market research. Subject to change without notice. May exclude fees for mandatory or optional services and usage-based utilities.

Details

Property Information

  • Built in 2026
  • 86 units/4 stories

Matterport 3D Tours

This 680-square-foot, one-bedroom, one-bathroom apartment at 23 Encanto Ln, Unit 105 in Rustburg, VA offers a well-organized single-floor layout encompassing a kitchen, bedroom, bathroom, closet, and hallway. The open living area features light-toned luxury vinyl plank flooring, neutral wall tones, and a ceiling fan, with large windows that invite abundant natural light and outdoor views of the surrounding community. The kitchen is well-appointed with rich medium-toned wood cabinetry, white countertops, a double-basin sink, and a full suite of stainless steel appliances including a range, microwave, dishwasher, and refrigerator — all set atop matching LVP flooring. The 140-square-foot primary bedroom is carpeted for comfort and includes a ceiling fan, a generously sized window with outdoor views, and access to a dedicated closet. The bathroom features warm wood cabinetry with a white countertop vanity, a large mirror, a soaking tub, and LVP flooring that ties cohesively to the rest of the unit. Consistent neutral finishes, clean white trim, and a practical floor plan make this apartment a comfortable and functional living space.

Unit 1.1
1/3
This 680-square-foot, one-bedroom, one-bathroom apartment at 23 Encanto Ln, Unit 105 in Rustburg, VA offers a well-organized single-floor layout encompassing a kitchen, bedroom, bathroom, closet, and hallway. The open living area features light-toned luxury vinyl plank flooring, neutral wall tones, and a ceiling fan, with large windows that invite abundant natural light and outdoor views of the surrounding community. The kitchen is well-appointed with rich medium-toned wood cabinetry, white countertops, a double-basin sink, and a full suite of stainless steel appliances including a range, microwave, dishwasher, and refrigerator — all set atop matching LVP flooring. The 140-square-foot primary bedroom is carpeted for comfort and includes a ceiling fan, a generously sized window with outdoor views, and access to a dedicated closet. The bathroom features warm wood cabinetry with a white countertop vanity, a large mirror, a soaking tub, and LVP flooring that ties cohesively to the rest of the unit. Consistent neutral finishes, clean white trim, and a practical floor plan make this apartment a comfortable and functional living space. Located at 23 Encanto Ln, Unit 106, in Rustburg, Virginia, this well-appointed single-floor unit offers 950 square feet of thoughtfully designed living space with 2 bedrooms and 2 bathrooms. The open-concept kitchen and living room serve as the heart of the home, featuring light wood-look vinyl flooring, a ceiling fan, and large windows that invite abundant natural light. The kitchen is equipped with rich wood cabinetry, stainless steel appliances including a refrigerator, range, and microwave, and a peninsula with a white countertop and double sink, illuminated by pendant lighting above. Both bedrooms are carpeted and feature ceiling fans and windows with outdoor views. The primary bedroom spans 140 square feet and includes a walk-in closet outfitted with wire shelving for ample storage. Both bathrooms are finished with wood-look vinyl flooring, wood vanity cabinetry, white countertops, and full tub-shower combinations with brushed nickel fixtures. Neutral warm beige tones throughout the unit create a cohesive, move-in-ready aesthetic. Clean lines, consistent finishes, and plentiful natural light define the overall ambiance of this functional and comfortable residence. Located at 23 Encanto Ln, Unit 107 in Rustburg, VA, this single-story residence offers 1,130 square feet of thoughtfully designed living space across 3 bedrooms and 2 bathrooms. The open kitchen and living room area is a central highlight, featuring rich dark-stained cabinetry, white countertops, and a full suite of stainless steel appliances including a refrigerator, range, microwave, and dishwasher. Light wood-look LVP flooring runs throughout the main living areas, complementing the neutral, warm-toned walls. The living room is bright and airy, with large windows allowing generous natural light and a ceiling fan overhead. The primary bedroom spans 200 square feet and includes a walk-in closet equipped with wire shelving systems for ample storage. The primary bathroom features a double-sink vanity with dark wood cabinetry and a full tub-shower combination. Two additional bedrooms offer plush carpeting, ceiling fans, and windows with exterior views. A second full bathroom includes a single vanity and tub-shower combo. The dedicated laundry room houses a full-size Maytag washer and dryer with overhead wire shelving. A hallway connects all rooms efficiently, rounding out this functional and comfortable floor plan.

About The Allure

Now pre-leasing for Fall 2026, The Allure Apartments brings modern living to the heart of Rustburg, Virginia. This brand-new community offers thoughtfully designed 1-, 2-, and 3-bedroom apartment homes featuring contemporary finishes, spacious layouts, brushed nickel for both lighting and plumbing and the comfort and convenience today's residents are looking for. Residents will enjoy immediate access to a beautifully appointed clubhouse, resort-style swimming pool, and fully equipped fitness center all ready and waiting from day one. **PHOTOS ARE REPRESENTATIVE AND MAY NOT BE ACTUAL**

The Allure is an apartment community located in Campbell County and the 24588 ZIP Code. This area is served by the Campbell County Public Schools attendance zone.

Contact

View Property Website
Language: English
Open By Appointment Today
  • Monday - Friday, By Appointment
  • Saturday & Sunday, By Appointment
Property Management Company Logo

Community Amenities

Pool

Fitness Center

Clubhouse

Controlled Access

  • Controlled Access
  • Property Manager on Site
  • 24 Hour Access
  • Key Fob Entry
  • Clubhouse
  • Walk-Up
  • Fitness Center
  • Pool
  • Walking/Biking Trails

Apartment Features

Washer/Dryer

Air Conditioning

Dishwasher

High Speed Internet Access

  • High Speed Internet Access
  • Washer/Dryer
  • Air Conditioning
  • Heating
  • Tub/Shower
  • Dishwasher
  • Disposal
  • Granite Countertops
  • Stainless Steel Appliances
  • Kitchen
  • Microwave
  • Oven
  • Refrigerator
  • Freezer
  • Carpet
  • Balcony
Location
572 Pleasant Valley Hwy, Rustburg,
VA 24588
Get Directions
Schools Restaurants Groceries Coffee Banks Shops Fitness
| Edit
Edit Commute

Destination is required

Under 30 minutes

Commute Time is calculated at rush hour.
Amenities
  • Controlled Access
  • Property Manager on Site
  • 24 Hour Access
  • Key Fob Entry
  • Clubhouse
  • Walk-Up
  • Fitness Center
  • Pool
  • Walking/Biking Trails
  • High Speed Internet Access
  • Washer/Dryer
  • Air Conditioning
  • Heating
  • Tub/Shower
  • Dishwasher
  • Disposal
  • Granite Countertops
  • Stainless Steel Appliances
  • Kitchen
  • Microwave
  • Oven
  • Refrigerator
  • Freezer
  • Carpet
  • Balcony
Expenses
One-Time
Cat Fee $0
Dog Fee $0
Office Hours
Monday By Appointment
Tuesday By Appointment
Wednesday By Appointment
Thursday By Appointment
Friday By Appointment
Saturday By Appointment
Sunday By Appointment
540-726-6983
Education
Colleges & Universities Distance
Colleges & Universities Distance
Liberty University
Drive: 9 min 5.6 mi
CVCC
Drive: 12 min 6.1 mi
University of Lynchburg
Drive: 20 min 10.0 mi
The Allure is within 9 minutes or 5.6 miles from Liberty University. It is also near CVCC and University of Lynchburg.
Schools
  • Public Schools
  • Private Schools
Yellow Branch Elementary School
Public Elementary School
Grades PK-5
573 Students
Attendance Zone
GreatSchools rating: 7 out of 10
Rustburg Middle School
Public Middle School
Grades 6-8
626 Students
Attendance Zone
GreatSchools rating: 4 out of 10
Rustburg High School
Public High School
Grades 9-12
838 Students
Attendance Zone
GreatSchools rating: 7 out of 10
Desmond T Doss Christian Academy
Private Elementary, Middle & High School
Grades PK-12
81 Students
Nearby
School data provided by GreatSchools The GreatSchools Rating helps parents compare schools within a state based on a variety of school quality indicators and provides a helpful picture of how effectively each school serves all of its students. Ratings are on a scale of 1 (below average) to 10 (above average) and can include test scores, college readiness, academic progress, advanced courses, equity, discipline and attendance data. We also advise parents to visit schools, consider other information on school performance and programs, and consider family needs as part of the school selection process.

View GreatSchools Rating Methodology


Data provided by GreatSchools.org © 2026. All rights reserved.
Transportation

The Allure is near Lynchburg Regional/Preston Glenn Field, located 5.5 miles or 12 minutes away.

Commuter Rail Distance
Commuter Rail Distance
Lynchburg
Drive: 18 min 10.2 mi
Airports Distance
Airports Distance
Lynchburg Regional/Preston Glenn Field
Drive: 12 min 5.5 mi
Getting Around
Somewhat Walkable
Walkability
20 / 100
Minimal Public Transit
Transit
0 / 100
Exceptionally Drivable
Drivability
90 / 100
Somewhat Bikeable
Bikeability
20 / 100

Scores provided by

Local Logic What do Walkability, Transit, Drivability, and Bikeability mean? Walkability measures the walking distance to day-to-day needs. Transit measures access to public transportation. Drivability measures congestion, parking availability, and access to major roads. Bikeability measures the suitability for cycling. How It Works
Calm
Soundscore™
81 / 100

Traffic

Busy

Airport

Calm

Businesses

Calm

Scores provided by

HowLoud What is a Sound Score Rating? A Sound Score Rating aggregates noise caused by vehicle traffic, airplane traffic and local sources. How It Works
Points of Interest

Time and distance from The Allure.

Shopping Centers Distance
Shopping Centers Distance
Airport Plaza Shopping Center
Drive: 6 min 3.1 mi
Rustburg Marketplace
Drive: 11 min 4.5 mi
Wards Crossing West
Drive: 9 min 5.0 mi
The Allure has 3 shopping centers within 5.0 miles, which is about a 9-minute drive. The miles and minutes will be for the farthest away property.
Parks and Recreation Distance
Parks and Recreation Distance
The Nature Zone
Drive: 19 min 10.1 mi
Amazement Square - The Rightmire Children's Museum
Drive: 20 min 11.4 mi
James River Heritage Trail
Drive: 21 min 11.9 mi
The Allure has 3 parks within 11.9 miles, including The Nature Zone, Amazement Square - The Rightmire Children's Museum, and James River Heritage Trail.
Hospitals Distance
Hospitals Distance
Centra
Drive: 21 min 11.1 mi
The Allure is 11.1 miles and a 21 minute drive from Centra.
Military Bases Distance
Military Bases Distance
Fort Pickett District 5
Drive: 124 min 92.8 mi
Fort Pickett District 1
Drive: 129 min 96.9 mi
The Allure is 92.8 miles from Fort Pickett District 5, and is convenient to other military bases, including Fort Pickett District 1.
 
 

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The Allure Photos

  • The Allure

  • Unit 1.1

Models

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Frequently Asked Questions
Does The Allure have in-unit laundry?

The Allure has units with in‑unit washers and dryers, making laundry day simple for residents.

What utilities are included in rent at The Allure?

Utilities are not included in rent. Residents should plan to set up and pay for all services separately.

Is parking available at The Allure?

Contact this property for parking details.

Which floor plans are available, and what are the price ranges?

The Allure has one to three-bedrooms with rent ranges from $1,125/mo. to $1,600/mo.

Is The Allure pet-friendly?

Yes, The Allure welcomes pets. Breed restrictions, weight limits, and additional fees may apply. View this property's pet policy.

How much income do I need to rent at The Allure?

A good rule of thumb is to spend no more than 30% of your gross income on rent. Based on the lowest available rent of $1,125 for a one-bedroom, you would need to earn about $45,000 per year to qualify. Want to double-check your budget? Calculate how much rent you can afford with our Rent Affordability Calculator.

Does The Allure have move-in specials?

The Allure is offering Specials for eligible applicants, with rental rates starting at $1,125.

Does The Allure offer Matterport 3D tours?

Yes! The Allure offers 3 Matterport 3D Tours. Explore different floor plans and see unit level details, all without leaving home.

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572 Pleasant Valley Hwy

Rustburg, VA 24588

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(540) 726-6983
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