The wide beach at Atwater Park welcomes visitors.
Atwater Park's sculpture at sunrise brings a zen ambiance.
Shorewood High School signage provides daily announcements.
The Lake Bluff Elementary School signage sits in a shaded field.
The paths along the shoreline at Big Bay Park in Whitefish Bay.

Shorewood, WI

Area Guide

Avg Rent

$1,376

Population

12,349

Renter Mix

56% Rent

A delightful lakefront community in the Milwaukee suburbs

Suburb Commuter Schools

Incorporated in 1900, Shorewood continues to attract renters who want close access to Milwaukee without giving up a neighborhood feel and packs personality into is compact two miles. This village carries a distinct sense of place, balancing the energy of a major metro neighbor with a quieter, more settled rhythm of its own. Its location between the river to the west and Lake Michigan to the east shapes everything from its layout to its atmosphere.

Oakland Avenue serves as the commercial spine of the community, threading together local shops, cafes, and services in a walkable stretch that keeps daily errands close to home. The University of Wisconsin–Milwaukee borders the southern edge of the village, anchoring an intellectual presence that adds to the area's lively, engaged character. Shorewood's highly regarded public school system also draws attention from across the region.

Explore the City

Shorewood High School signage provides daily announcements.

The Lake Bluff Elementary School signage sits in a shaded field.

The paths along the shoreline at Big Bay Park in Whitefish Bay.

Atwater Park draws you in and makes you stop to enjoy the view.

Demographics

Median Household Income

$91,424

Average: $121,630

Education

7,145

Residents Have a Degree

Job Market

6,914

Workers Employed

Age Distribution
Get a sense of this area's population profile.

Median Age

39 Years

Largest Age Group

25-34 Years

Approximately 16% of Residents

Under 20

22%

Over 65

19%

Housing Distribution

Shorewood has more renters than homeowners.

Renters
56%
Non-Renters
44%

Education Distribution

Review this city's overall education levels.

Bachelor's or Higher
56%
Other Education
44%

Rent Trends

As of June 2026, the average apartment rent in Shorewood, WI is $957 for a studio, $1,376 for one bedroom, $1,778 for two bedrooms, and $2,593 for three bedrooms. Apartment rent in Shorewood has increased by 3.6% in the past year.

Property Type
Average Rent
Average Sq Ft
Apartment
$1,376/month
743 Sq Ft
See Rental Market Trends in Shorewood, WI

Getting Around

Moderately Walkable

Walkability

70 / 100

Some Public Transit

Transit

40 / 100

Moderately Drivable

Drivability

70 / 100

Moderately Bikeable

Bikeability

60 / 100

Schools

Atwater Elementary

Public

Grades PK-5

478 Students

Atwater Elementary School

Public

Grades PK-5

478 Students

Lake Bluff Elementary School

Public

Grades PK-5

508 Students

Lake Bluff Elementary

Public

Grades PK-5

508 Students

Shorewood Intermediate

Public

Grades 6-8

287 Students

Shorewood High

Public

Grades 9-12

636 Students

Shorewood High School

Public

Grades 9-12

636 Students

New Horizons For Learning

Public

Grades 9-12

24 Students

Points of Interest

Parks and Recreation

  • Urban Ecology Center-Riverside Park
  • Lincoln Park - Glendale
  • The Milwaukee Art Museum
  • Betty Brinn Children's Museum
  • The Pabst Theater

Airports

  • General Mitchell International

Top Apartments in Shorewood

Houses for Rent in Shorewood

Living in Shorewood

History

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Shorewood's residential streets showcase beautiful early 20th-century architecture, with many homes built during the community's development as a streetcar suburb of Milwaukee. The village has preserved its historic character through careful attention to its architectural heritage, with tree-lined blocks featuring Tudor Revival, Colonial Revival, and Arts and Crafts-style homes that continue to define the neighborhood aesthetic. You'll notice the walkable grid pattern and mature canopy that recall the area's origins as Mechanicsville, an early settlement centered around sawmills along the Milwaukee River in the 1830s.

The village's proximity to the University of Wisconsin-Milwaukee contributes to its cultural atmosphere, while Oakland Avenue retains its role as the historic commercial corridor where historic storefronts have been adapted into local cafes, shops, and gathering places. The area's connection to Lake Michigan and the Milwaukee River has shaped community life for generations, with preserved green spaces and riverfront areas offering glimpses into the natural landscape that first attracted settlers to this heavily forested region nearly two centuries ago.

Restaurants

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Shorewood's dining scene is centered along Oakland Avenue, the village's main commercial corridor, where charming cafes, neighborhood taverns, and independent eateries create an approachable, community-driven food culture. Residents enjoy a walkable mix of options ranging from casual brunch spots and bakeries to neighborhood bars serving hearty pub fare. The village's location just north of Milwaukee also means easy access to the broader city's diverse dining offerings, including Polish, Mexican, Italian, and Vietnamese cuisines. Shorewood's unpretentious atmosphere attracts chefs and restaurateurs who favor approachable, locally focused menus, making it a satisfying place to eat for renters who appreciate neighborhood charm over big dining districts.

Transportation

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Shorewood sits just north of Milwaukee in a compact, walkable village where most daily needs are within reach on foot or by bike along Oakland Avenue. Milwaukee County Transit System (MCTS) bus routes connect residents to downtown Milwaukee and surrounding communities, making car-free commuting a real option. Drivers have quick access to U.S. Highway 32 and Interstate 43, linking them to Milwaukee and communities along the Lake Michigan shoreline. General Mitchell International Airport is roughly 20 minutes south via I-43. The Milwaukee RiverWalk and nearby trails offer scenic routes for cyclists and pedestrians looking to get around without a car.

Parks

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Shorewood's park system takes full advantage of its prime location between the Milwaukee River and Lake Michigan. Atwater Park is a beloved lakefront destination, offering sweeping views of Lake Michigan along with a beach, picnic areas, and access to a scenic bluffside trail. The Milwaukee River Parkway winds along the western edge of the village, providing a lush green corridor ideal for walking, jogging, and cycling. Estabrook Park, just minutes away across the river, expands outdoor options with a restored beer garden, tennis courts, and nature trails. Smaller neighborhood parks like Hubbard Park add charming gathering spaces for residents to enjoy throughout the warmer months.

Cost

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Shorewood is a small, densely populated village just north of Milwaukee, and its rental market reflects its desirable location. Studio apartments average around $950 per month, one-bedroom units run approximately $1,350, two-bedroom apartments average around $1,780, and three-bedroom homes average roughly $2,640. These rents are notably higher than the Wisconsin statewide average for one-bedroom units, which hovers around $1,270. The median household income in Shorewood is approximately $91,400, which helps support the area's comparatively higher housing costs relative to the broader Milwaukee metro region.

Shopping

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Oakland Avenue houses a mix of specialty shops, bookstores, and locally owned boutiques within easy walking distance of most neighborhoods. The stretch feels distinctly neighborhood-oriented, favoring independent retailers over big-box chains and giving the area a character all its own. Shorewood also hosts a popular farmers market during warmer months, giving residents a chance to shop for fresh produce, artisan goods, and handcrafted items from local vendors. Its compact, walkable layout makes the village an ideal spot for leisurely browsing and everyday errands alike.

Highlights

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Shorewood, WI, is a charming lakefront village just north of Milwaukee, nestled between the Milwaukee River and Lake Michigan. With a low crime rate, highly rated public schools, and easy access to Milwaukee's downtown, it's one of the most sought-after communities in the region. Oakland Avenue serves as a lively commercial corridor lined with cafes, shops, and local eateries, while the nearby University of Wisconsin–Milwaukee adds an energetic academic presence. Parks, green spaces, and scenic waterfront access make Shorewood a standout destination in the Milwaukee metro area.

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Methodology

† Our analysis of utilities, groceries, transportation, healthcare, home prices, and other goods and services is sourced from the Cost of Living Index, a respected benchmark published by the Council for Community and Economic Research (C2ER) that provides a thorough overview of living expenses across different regions.

Rent data is provided by CoStar Group’s Market Trend reports. As the industry leader in commercial real estate information, analytics, and news, CoStar conducts extensive research to produce and maintain a comprehensive database of commercial real estate information. We combine this data with public record to provide the most up-to-date rental information available.

Consumer goods, services, and home prices are sourced from the Cost of Living Index published by the Council for Community and Economic Research (C2ER). The data on this page is updated quarterly. It was last published in June 2026.

Demographic information comes from Neustar and combines detailed address data with U.S. Census and American Community Survey statistics to produce reliable local estimates.