Median Age
43 Years
Largest Age Group
60-69 Years
Approximately 14% of Residents
Under 20
23%
Over 65
23%
Avg Rent
$1,450
Population
23,960
Renter Mix
17% Rent
Norton Shores is a lakefront city in Muskegon County where two bodies of water, Lake Michigan and Mona Lake, shape the rhythm of daily life. Spanning 25 square miles, it offers a suburban pace with genuine outdoor appeal. Residents enjoy easy access to sandy beaches, dune trails, and the navigable channel between Mona Lake and Lake Michigan, and nearby neighborhoods like Roosevelt Park keep the city connected to broader amenities. Shopping and dining options line U.S. Route 31 and the Lakes Mall corridor on the east side of town, while the Muskegon County Regional Airport provides connections to Chicago O'Hare for those who travel frequently.
Renters in Norton Shores will find a mix of bungalows and ranch-style rental homes, along with more traditional apartment communities. Many rentals on the north side sit in quieter residential areas, while properties closer to Mona Lake often come with waterfront access. There are many apartment communities, each which offer a benefit of their own. Some are close to the highway while oters are in the heart of the smal downtown or on the waterfront.The city is also within about 40 miles of Grand Rapids via I-96, giving residents reach to a major metro when needed. Muskegon Community College and Baker College of Muskegon are both within about 11 miles, and Grand Valley State University is roughly 31 miles away.
Median Household Income
$67,197
Average: $84,389
Education
6,764
Residents Have a Degree
Job Market
12,144
Workers Employed
Median Age
43 Years
Largest Age Group
60-69 Years
Approximately 14% of Residents
Under 20
23%
Over 65
23%
Housing Distribution
Norton Shores has more homeowners than renters.
Education Distribution
Review this city's overall education levels.
As of September 2026, the average apartment rent in Norton Shores, MI is $1,453 for one bedroom, $1,635 for two bedrooms, and $2,002 for three bedrooms. Apartment rent in Norton Shores has increased by 1.2% in the past year.
Explore how walkable, bikeable, drivable, and transit-friendly Norton Shores, MI is for everyday living.
Somewhat Walkable
Walkability
Very Drivable
Drivability
Fairly Bikeable
Bikeability
Muskegon Montessori Academy for Environmental Change
Public
Grades PK-8
172 Students
Muskegon Montessori Academy for Environmental Change
Public
Grades PK-8
172 Students
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© 2026. All rights reserved.
† Our analysis of utilities, groceries, transportation, healthcare, home prices, and other goods and services is sourced from the Cost of Living Index, a respected benchmark published by the Council for Community and Economic Research (C2ER) that provides a thorough overview of living expenses across different regions.
Rent data is provided by CoStar Group’s Market Trend reports. As the industry leader in commercial real estate information, analytics, and news, CoStar conducts extensive research to produce and maintain a comprehensive database of commercial real estate information. We combine this data with public record to provide the most up-to-date rental information available.
Consumer goods, services, and home prices are sourced from the Cost of Living Index published by the Council for Community and Economic Research (C2ER). The data on this page is updated quarterly. It was last published in September 2026.
Demographic information comes from Neustar and combines detailed address data with U.S. Census and American Community Survey statistics to produce reliable local estimates.