Hillcrest

San Diego, CA

Entrance to Hillcrest on the west side of Uptown San Diego.
View down the street of the local hotspot of the neighborhood of Uptown San Diego.
Outdoor dining is a way of life in Hillcrest with dozens of options available to diners.
A walker's paradise, Hillcrest is full of pedestrian activity.
The commercial district in Hillcrest is very centralized, allowing locals to walk between shops.

Hillcrest - San Diego, CA Area Guide

One of San Diego’s most populated, energized, and diversified neighborhoods

Quaint Affluent Diverse Local Business Vibrant Walkable Nightlife

One of San Diego’s most densely populated neighborhoods, Hillcrest remains a quaint, affluent part of the city that prides itself in its diversity. Local businesses thrive in this lively neighborhood, with pedestrian-friendly streets and a variety of bars, restaurants, coffee shops, and boutiques.

Hillcrest resides just three miles north of bustling downtown San Diego and four miles east of the San Diego International Airport. Residents enjoy living just minutes from the San Diego Bay, waterfront parks, sandy beaches, and the historical Balboa Park. Visit Marston House Museum & Gardens to learn about one of the city’s most prominent families and the master architects and landscapers who created one of the region’s most important estates in 1905 in Balboa Park.

Enjoy some of the local eateries around town by ordering an authentic pie or calzone at Bronx Pizza, or grabbing some brunch at Snooze an A.M. Eatery. Explore Tajima on 6th Avenue, a trendy ramen bar, or enjoy a night out at Baja Betty’s, known for its Mexican fare, extensive margarita list, and lively atmosphere. With apartments and condos for rent on every corner in Hillcrest, discover your potential new home and enjoy the perks of living near downtown San Diego!

Explore the Neighborhood

Outdoor dining is a way of life in Hillcrest with dozens of options available to diners.

A walker's paradise, Hillcrest is full of pedestrian activity.

The commercial district in Hillcrest is very centralized, allowing locals to walk between shops.

Hillcrest is located near the magnificent Balboa Park, and is loved by local walkers.

Pet owners revel in Hillcrest's proximity to Balboa Park.

The Hillcrest Farmers Market assembles every Sunday morning.

Rent Trends

As of April 2026, the average apartment rent in Hillcrest is $2,144 for a studio, $2,383 for one bedroom, $2,986 for two bedrooms, and $2,975 for three bedrooms. Apartment rent in Hillcrest has decreased by -1.5% in the past year.

  • Studio

  • 436 sq ft

    Average Sq Ft

  • $2,144/month

    Average Rent

  • 1 BR

  • 629 sq ft

    Average Sq Ft

  • $2,383/month

    Average Rent

  • 2 BR

  • 973 sq ft

    Average Sq Ft

  • $2,986/month

    Average Rent

  • 3 BR

  • 1,127 sq ft

    Average Sq Ft

  • $2,975/month

    Average Rent

Getting Around

Exceptionally Walkable

Walkability

90 / 100

Good Public Transit

Transit

70 / 100

Exceptionally Drivable

Drivability

100 / 100

Moderately Bikeable

Bikeability

60 / 100

Daily Essentials

Supermarket Within a 5 Minute Walk

Groceries

100 / 100

Exceptional Restaurant Variety Nearby

Restaurants

90 / 100

Great Café Variety Nearby

Cafes

80 / 100

Great Variety of Shops Nearby

Shopping

80 / 100

Recreation

Exceptional Amount of Park Space Nearby

Parks

90 / 100

Good Wellness Amenity Variety Nearby

Wellness

70 / 100

Local Vibe

Vibrant Atmosphere

Vibrancy

60 / 100

Great Nightlife Variety Nearby

Nightlife

80 / 100

Moderately Noisy

Quiet Score

40 / 100

Points of Interest

Top Apartments in Hillcrest

Houses for Rent in Hillcrest

Property Management Companies

Living in Hillcrest

Restaurants

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Restaurant options in Hillcrest include international cuisine as well as down-home favorites, while nightlife options include bars, a music venue, dance clubs and hookah lounges. Many of the dining and nightlife options sit along University Avenue, though some are scattered elsewhere throughout the neighborhood.

Tap and Press, located on University Avenue, serves a mix of over 25 craft beers and 12 different flavors of sweet and savory waffles. Unique waffle flavors include Tuna Tuna, a combination of albacore tuna, cranberries, walnuts and onions, and the First Sin, which has green apples, blue cheese, walnuts, honey and arugula.

At Kous Kous Moroccan Bistro, the decor matches the ethnic cuisine. Gaze at the light emanating from beautiful Moroccan lanterns as you listen to traditional music playing softly in the background, and enjoy a pot of tea and authentic Moroccan dishes, including zaalouk, shak-shouka and a selection of kebabs.

Salt & Cleaver, located on Fifth Avenue, is known for sausage and beer, but its menu is filled with other options too, including pretzels dipped in white cheddar cheese, bacon Brussel sprouts and tasty flatbreads. Grab a cheap drink during the weekday happy hour, when you can get a beer, cocktail or glass of wine for as little as two bucks.

At The Merrow, you can watch a local band play, or you can entertain the crowd yourself on Mondays during open mic night. This place serves over 15 varieties of frequently rotated craft beers, and the daily happy hour runs until 8 p.m. Be prepared to pay for parking though; the limited private parking is often reserved during the evening hours, so you may have to park in a nearby lot.

A less crowded option, 7th Ave Pub is located above Whole Foods Market. This establishment features a different happy hour special each day and a "beer flight" that includes your choice of four tap beers for $5.

Transportation

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Hillcrest is a very walkable neighborhood that also has plenty of bike infrastructure, with bike lanes and trails along parts of University Avenue, Third Avenue and a few other places around the area. This makes walking and bike riding viable and popular transportation options. Eight bus lines run through the community, including routes 1, 3, 10, 11 and 120, plus residents can call a cab or book a ride using Uber. State Route 163 runs north to south through the neighborhood, meeting I-8 just to the north and I-5 to the south, after crossing through Balboa Park. Plenty of public parking exists throughout the area and costs around $2 to $3 an hour, with validations available in some locations.

Parks

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While Hillcrest does not house any parks, it does sit just north of Balboa Park. This 1,200-acre park has several museums, including the San Diego Air and Space Museum, San Diego Museum of Art and the San Diego Natural History Museum; attractions, such as the San Diego Zoo, Balboa Miniature Railroad and Balboa Carousel; and nearly 15 gardens. It also has three off-leash dog parks, 65 miles of hiking and biking trails and five playground areas for the kids.

Cost

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The cost of living in Hillcrest dips lower than the San Diego average by as much as 25 percent. When taking public transportation, it takes about 20 minutes and costs $2.25 to travel from Hillcrest to downtown San Diego one way. An after-work beer can be had for as low as $2 a pint during happy hour at places like Salt & Cleaver, while gas prices hover around 11 percent higher than the national average. A one-bedroom apartment rental costs just under $1,700 per month, marginally cheaper than the San Diego average.

Shopping

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The center of commerce in Hillcrest sits on University Avenue, including several high-end and high-value specialty shops and boutiques. At Gioia’s Room, a women’s clothing boutique located on Sixth Avenue, the owner hands out sweet treats and beverages while helping her customers piece together the perfect outfit. At Cody’s Home + Gift, a full-service interior design studio, customers can find the perfect décor pieces to complement their home, plus high-quality furniture and unique gifts.

Whole Foods Market, Trader Joe’s and Ralph’s all sit in the heart of Hillcrest, while Vons and Albertsons lie just off to the west. Hillcrest Farmers' Market runs on Sundays, from morning to mid-afternoon, and is located on Normal Street.

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Methodology

† Our analysis of utilities, groceries, transportation, healthcare, home prices, and other goods and services is sourced from the Cost of Living Index, a respected benchmark published by the Council for Community and Economic Research (C2ER) that provides a thorough overview of living expenses across different regions.

Rent data is provided by CoStar Group’s Market Trend reports. As the industry leader in commercial real estate information, analytics, and news, CoStar conducts extensive research to produce and maintain a comprehensive database of commercial real estate information. We combine this data with public record to provide the most up-to-date rental information available.

Consumer goods, services, and home prices are sourced from the Cost of Living Index published by the Council for Community and Economic Research (C2ER). The data on this page is updated quarterly. It was last published in February 2026.

Demographic information comes from Neustar and combines detailed address data with U.S. Census and American Community Survey statistics to produce reliable local estimates.