Situated at the intersection of I-95 and I-20, Florence was originally founded as a railroad hub, later becoming the site where three major railroad lines met. Florence maintains its status as a hub to this day—for industry and infrastructure. Residents and visitors alike enjoy the city’s sense of historic charm, with well-preserved buildings, stately homes, and extensive museum exhibits paying homage to Florence’s rich heritage.

Florence touts the laidback pace of a small town along with numerous cultural amenities. The Francis Marion University Performing Arts Center hosts a broad range of performances, from Broadway musicals to the Florence Symphony concerts. Florence is also home to the Florence Little Theatre, the War Between the States Museum, and Florence County Museum.

Outdoor activities abound in Florence, with 600 acres of parks and recreation areas in town.