Apartments.com Launches on the Local Web Sites of Eight Newspapers

National Rental Site Continues Affiliate Roll-Outs, Strengthens Presence in Local Markets


CHICAGOMay 19, 2000—Continuing its roll-out on the Web sites of more than 130 newspapers across the country, Apartments.com today announced that it recently added localized versions of its national online apartment guide to eight additional affiliates in widely dispersed markets. Apartments.com (www.apartments.com) is now available on more than 79 newspaper Web sites, with its remaining affiliates expected to be activated by mid-2000.

Most recently, Apartments.com has been integrated into the Web sites of the following newspapers: Newsday (New York, N.Y.); The Idaho Statesman (Boise, Idaho); News-Press, (Southwest Fla.); Fresno Bee (Fresno, Calif.); Iowa City Press-Citizen (Iowa City, Iowa); The Greenwich Time & The Stamford Advocate (Stamford, Conn.); Lansing State Journal (Lansing, Mich.); and The News-Sentinel (Fort Wayne, Ind.). Other significant newspaper partners include the Chicago Tribune, Washington Post, Los Angeles Times and The New York Times.

"Apartments.com is unsurpassed in delivering both national and local exposure for property managers who advertise their communities on our service," said Matt Wise, vice president and general manager of Classified Ventures, the company that owns Apartments.com. "Two-thirds of all moves are local, and renters have long turned to their hometown newspaper as a vital resource in their search. Apartments.com expands upon that relationship by offering renters all the apartment and community information they've come to expect from their local newspaper, but with convenient personalized searches and the rich visual detail made possible by the Internet."

Apartments.com, currently the second-most trafficked online apartment guide, attributes much of its 136 percent leap in visitors from March of last year to its aggressive market rollouts and partnership agreements. Apartments.com expects to advance into the number one spot this year as they continue to roll-out into additional affiliate markets.

In addition to offering the most visual presentation of apartments online-including dozens of interior and exterior photos, floorplans and video for a large percentage of the apartments on its site-Apartments.com also features the current classifieds from its local newspaper affiliates. No other national online apartment guide has this combination of in-depth, visual ads and up-to-date classifieds listings from top newspapers across the country.

About Apartments.com
Apartments.com is a leading national online apartment guide distinguished by its personalized searches, highly visual ads and affiliation with the local web sites of top newspapers across the country, including the Chicago Tribune, Washington Post, Los Angeles Times and The New York Times. It currently represents about one million apartments in all 50 states and Washington, D.C.

Apartments.com is owned by Classified Ventures, Inc. Based in Chicago, Classified Ventures was created by eight of the largest media companies in the U.S.: Gannett Co., Times Mirror Company, Central Newspapers, Inc., Knight Ridder, The McClatchy Company, The New York Times Company, Tribune Company and the Washington Post Company. Classified Ventures provides nationally branded online services in classified advertising marketplaces that build upon the local capabilities and expertise of its national affiliate network of more than 130 newspapers throughout the country.

Classified Ventures currently operates five national Web sites in the apartment, auction, automotive, relocation and new home construction categories, including Apartments.com (www.apartments.com), Auctions.com , cars.com (www.cars.com), MovingCenter.com (www.movingcenter.com) and NewHomeNetwork.com (www.newhomenetwork.com). Classified Ventures also offers HomeHunter as a local resale real estate service on the web sites of its newspaper affiliates. For more information on Classified Ventures, visit www.classifiedventures.com.