This week’s Photo of the Week was taken by Robert Lawton at The Post in Seattle, WA.
“Robert does several things that make this image successful,” points out Mandana Namvar (Director of Photography). “First, he starts with a great, even exposure. He uses a combination of the available light coming in from the large windows and a bounce flash to create an even image with great window detail.” Casey Sachen (Manager of Photography, Eastern Region) agrees, adding “Robert maintains excellent window detail, showing the great view from the lounge area.” He adds, “The perfect exposure of this image shows the wonderful area that a potential renter can lounge in.” Vern Steinman (Manager of Photography, Eastern Region) goes further: “Robert was able to create what looks like an overcast day so that you can still see some detail on the buildings outside the area.” Contrary to logic, overcast days actually provide better lighting for photographs than do sunny days. Vern reiterates that “Robert did an excellent job of controlling his flash.” Read More
This Photo of the Week was taken by Leeah Mayes, our Team Lead in the Houston area. She traveled to the lakefront to shoot Encore on the Bay in Seabrook, TX.
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This week’s Photo of the Week is brought to you by Minnesota photographer Jeff Swenson! Jeff was lucky enough to get out of the Midwestern cold and in to the Las Vegas sun to shoot this awesome pool at Camden Vintage.
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This week’s Photo of the Week was shot by our Seattle-based photographer Robert Lawton! He traveled outside of his local area and shot this impressive community room at Block 32 at RiNo in Denver, CO.
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This week’s Photo of the Week is a sun deck image from Domain San Diego taken by CA photographer Joakim Blomdahl. This is a great example of highlighting a truly unique feature; in this case, the property’s modern and angled sun deck.
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This week’s Photo of the Week was shot by East Coast DP Gerard Garcia at The Shipyard in Hoboken, NJ.
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Photos: To get the most out of your photos, help renters quickly form that all-important, emotional connection with your property. Update the order of your photos each season to showcase the most inviting photo – start with a pool or garden photo in the warmer months and kitchen or cozy living room photo in the cooler months. Remember to keep your photo library current after renovations and construction. You want to build trust from the start with accurate photos of your property.
Make sure to check back for more quick tips!
This post was originally written by Kerry Sugrue, former Social Media Specialist at Apartments.com.
Peak rental season is right around the corner, so I sat down with the Apartments.com Director of Photography, Mandana Namvar, to discuss the importance of photos and what her department can do to get your property spring-time-ready! If you have any questions for Mandana make sure to comment below and if you would like to talk to someone about scheduling a photo shoot for your apartment community please email sales@apartments.com. Thanks for watching! Read More
