Without fail, tradition and family are two words that always come to mind when thinking about the holiday season. Home, on the other hand, may not be one of the first words that you think of. While gifts are certainly memorable, the most unforgettable experiences come from within the friendly confines of one’s home. Stories, laughter and food are all shared and the cozy environment is what really makes the holiday time special.
Sarah Katz Bio
Sarah Katz is the Content & Community Manager at Apartments.com, and oversees all social media and blogging efforts for both trade and consumer audiences. She also supports the marketing team with internal communications, email marketing, webinars, white papers and much more. Sarah is passionate about social media and enjoys learning about new trends and getting others excited about new social tools and ways to connect with an audience.
Prior to working for Apartments.com, Sarah spent her time in social media and marketing roles in a diverse variety of industries. In her free time, Sarah enjoys photography, baking the perfect chocolate chip cookies, and keeping up on her favorite TV shows.
All Entries Posted By Sarah
From everyone at Apartments.com, we’d like to wish you a happy holiday season. To thank you for your readership throughout the year, we are providing everyone with a complimentary MyMedia flyer! This MyMedia Holiday Hours flyer lets your residents know that the leasing office will be closed Christmas Day. We’re offering two options: One flyer states that the leasing office will close early Christmas Eve and will be closed Christmas Day. The second option states that the leasing office may close early Christmas Eve, giving you and your leasing agents some flexibility, and will be closed Christmas Day.
How Furniture, Blinds Impact Renting Potential
- Posted by: Sarah Katz
Tags:
Multi-family housing industry/Quick Tips/Resident RetentionWhen looking to put an apartment on the market, leasing agents have a responsibility to make the property presentable before potential renters start to view it. Exercising best practices when preparing an apartment for renters will increase the chances of grabbing the eye of a buyer quickly, avoiding long waits on the market that could result in months of lost revenue. Agents and landlords should consider many details and aspects of an apartment when staging it for viewings, such as interior fixtures and floorplan layouts.
With the holidays right around the corner, everyone at Apartments.com wants to take a moment to think about what we were thankful for this year – you! As a token of our appreciation, we are giving everyone a complimentary flyer from MyMedia! This MyMedia Happy Thanksgiving flyer lets your residents know that your leasing office will be closed Thursday, Thanksgiving Day. If your office will be closed both Thursday and Friday, please use this version of the MyMedia Thanksgiving Flyer.
With Thanksgiving just around the corner, it’s the perfect time of year to show your residents how much you care. Dropping a note under their door or handing out goodies in the leasing office can be just the thing to brighten up their day and remind them why they love living in your community! To get ideas for unique thank you gifts for residents, I turned to everyone’s favorite inspiration site – Pinterest.
Here are some of my favorite pins: Read More
Raising Awareness. Taking Action. A Campaign to Help End Homelessness
- Posted by: Sarah Katz
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Apartments.com/FacebookThis fall, Apartments.com is again raising awareness and taking action with a Campaign to Help End Homelessness and renters across the country are helping. Throughout the month of November, we will donate $1 for every new Like on our Facebook page, in an effort to raise up to $25,000 equally benefiting People Serving People of Minneapolis, MN and Vogel Alcove of Dallas, TX.
What Does Alex P. Keaton Have to Do With Your Marketing Strategy?
- Posted by: Sarah Katz
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Email Marketing/MobileThis post was originally written by Omer Navaid, Online Marketing Specialist at Apartments.com
ExactTarget, an interactive marketing platform providing solutions for email marketing, social media, mobile and websites, held its annual user conference – Connections – this October in their home city of Indianapolis, IN. With 4,000 attendees this year, it was touted as one of the largest interactive marketing conferences in the world. The conference strives to deliver inspiration, education, and last but certainly not least entertainment. As an attendee of the conference, I can attest that ExactTarget succeeded on all three fronts. The conference featured keynotes from top CMOs, as well as Michael J. Fox, who all delivered on this year’s theme of Inspire the Future. It also included 40+ breakout sessions, with wide-ranging topics like cross-channel strategies, segmentation and content marketing. Throw in some entertainment from The Fray and David Blaine and you’ve got yourself a pretty engaging conference. Read More
YouTube Video Trends: Everything You Need to Know About Online Video
- Posted by: Sarah Katz
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VideoWe recently launched our YouTube channel, allowing our users to search for Apartments.com listings directly on YouTube. Apartment hunters can search by city, state, zip code, rent range, number of bedrooms or bathrooms, or even by entering a point of interest or famous landmark. To help understand more about the importance of online video, we spoke with Patrick Grandinetti, Head of Real Estate at Google. In this Q&A, Patrick provides important information related to why video is so important to online advertising, general trends and how property managers can use and promote videos.
Tips for Getting Residents to Be More Social at Your Community
- Posted by: Sarah Katz
Tags:
Multifamily housing industry/Resident Retention/Tips and adviceSocial activities are a great way to build rapport with your residents, encourage them to get to know their neighbors and become involved in your apartment community. If you’re looking for ways to make your property and residents more social, these are some ideas to get you started:
Summer Socials: Take advantage of nice weather and create outdoor activities for your residents. If your property has a pool, invite renters to attend a pool party and grill up hamburgers and hot dogs for the guests. Have an ice cream social one night, or hand out treats to residents as they pass by the leasing office as a nice surprise as they come home from a long day at the office. Read More
With winter and the holiday season quickly approaching, many of us could use some time to think about what we can do to make sure we stay healthy through this busy time of year. Changes in the weather increase our chances of catching a cold or flu, and decadent food – from Halloween candy to Thanksgiving pies and Christmas cookies – is available at every turn.
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