As a part of its national What Renters Want series, each year Apartments.com conducts its popular Moving Outlook survey, and the results for 2011 are in! Over 1,800 of our website visitors responded, giving us a look into their 2011 moving plans including reasons they are moving, when they plan to move and which tools they value most during their apartment search. Some of our key findings are outlined below, but please take a look at our full results and press release for more detailed information.
- The number one reason respondents said they are moving is to relocate for job opportunities
- Nearly 25% of respondents are starting their apartment search as early as five months to more than a year out from their moving date
- 64% of respondents said the most important thing during their apartment search is the ability to check real time availability
- 80.9% of respondents use an Internet Listing Service, like Apartments.com, for their apartment search, with only 5% of respondents using social sites
- 80% of respondents are using a mobile device during their search
Are these results similar to the trends your leasing office is seeing? Are you signing leases earlier in the year? Are there more out-of-town residents relocating to your city for job opportunities? Let us know what you are noticing in your market!


This is great information. Thanks for posting. These findings are pretty consistent with what our renters are tell us — the number one reason people say they move is for a new job. Interestingly, we also have quite a few homeowners right now who moved to rent their home and stay in our apartment community at a lower monthly rate. Every little bit counts right now :)
Hi Elena – Thanks for the great feedback! We’re always curious to hear if our survey results reflect what is being seen in the leasing office.
Best, Tammy
The Apartments.com moving survey has been receiving great feedback and making headlines around the country! Take a look at some of the media attention this popular survey has recently attracted:
New York Post – Rent’s Not Too Damn High for Some New Yorkers
http://nyp.st/e9pRZL
MyBankTracker.com – Down Payment Requirements Push Americans Towards Renting
http://bit.ly/hdNWhB
Make sure to check out our press release for full survey results: http://yhoo.it/eLfNX6