This post was originally written by Kerry Sugrue, former Social Media Specialist at Apartments.com.
Apartments.com is reaching more renters in more ways with the launch of our first-ever TV commercials. The Need an Apartment? themed commercials showcase awkward living situations, which many young and first-time renters can relate to. Airing during popular television shows on networks like ESPN, MTV and Comedy Central, Apartments.com is reaching millions of households. This marketing initiative is unique in the multifamily industry and we’re excited to be leading the way. Check out our first two commercials and let us know what you think. Read More
Facing tough financial hardships in response to medical bills for their son, the McLean family of Wichita Falls, Texas struggles to make ends meet. With only a week left before they lose their apartment, they are elated by a surprise visit from Ellen’s Swaggin’ Wagon. Watch their relieved reactions when presented with a check for $15,000, from Ellen and Apartments.com, to help them with their rent for the next year.
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This post was originally written by Omer Navaid, Online Marketing Specialist at Apartments.com
Do you know where your residents are coming from? Knowing the source of your leads – especially the ones that convert to leases – is critical in terms of determining where to spend your advertising dollars. Here are five friendly suggestions on how to keep track of your various lead sources: Read More
This post was originally written by Kerry Sugrue, former Social Media Specialist at Apartments.com.
Can you believe it’s October already? The leaves are changing, Pumpkin Spice Lattes are back and Halloween costume stores are popping up around the country. Like other holidays, this is a great time for you to have some fun around your apartment community! Here are some ideas to get your residents together for a spooky, good time: Read More
Shortly after welcoming their first child into the world, the Simonich family fell on hard financial times and has to relocate to Indiana for a job opportunity. With a depleted savings and maxed out credit cards, the Simonich’s are struggling to make ends meet. In this heartwarming segment, Keri Simonich, of Denver Colorado, is surprised with a call from Ellen DeGeneres and a visit from the Swaggin’ Wagon. Watch the reaction from Keri, when she receives $15,000 toward free rent for a year from Apartments.com.
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