As a part of its national What Renters Want series, each year Apartments.com conducts its popular Moving Outlook survey, and the results for 2011 are in! Over 1,800 of our website visitors responded, giving us a look into their 2011 moving plans including reasons they are moving, when they plan to move and which tools they value most during their apartment search. Some of our key findings are outlined below, but please take a look at our full results and press release for more detailed information.
- The number one reason respondents said they are moving is to relocate for job opportunities
- Nearly 25% of respondents are starting their apartment search as early as five months to more than a year out from their moving date
- 64% of respondents said the most important thing during their apartment search is the ability to check real time availability
- 80.9% of respondents use an Internet Listing Service, like Apartments.com, for their apartment search, with only 5% of respondents using social sites
- 80% of respondents are using a mobile device during their search
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This post was originally written by Kerry Sugrue, former Social Media Specialist at Apartments.com.
It shouldn’t come as a surprise that, according to credit agency Experian, the lowest credit scores belong to those 18 to 29 years of age. In fact, a recent National Multi Housing Council (NMHC) survey found this age demographic also happens to account for the largest segment of renters in the United States. In the past, renting an apartment had little to no effect on a person’s credit score, but thanks to Experian’s recent acquisition of RentBureau, you can help residents increase their credit scores by reporting timely rent payments! Read More
Check out this video clip of The Ellen DeGeneres Show to see how Apartments.com is lending a helping hand to a local Thousand Oaks, CA family in need.
In this heartwarming segment, the Munoz family shares their story of a personal, family tragedy, which has left them struggling to make ends meet. The family said it is their dream to get back on their feet and have a place of their own. Honored to have this opportunity to help make their dreams come true, Apartments.com gifted the Munoz family with $15,000 toward free rent for a year. Read More
This post was originally written by Brandon Hollembeak, Product Manager – Advertising Products & Services
It’s been nine months since we started experimenting with giving renters the ability to chat live with Apartments.com platinum listing customers, and four months since we launched it fully, and it’s proven to be a great next step in advancing the rental industry! As of February 1, we have over 1,200 properties signed up to receive Live Chat, and continuing to grow at a very rapid pace every week. Read More
